In The Press

Modus by Medium

Before you volunteer your skills, Creative Director Jo helps you get clear on what causes are most important to you.

Modus by Medium

Creative Director Jo is highlighted in a guest post about how harnessing the unexpected is the key to a successful engagement campaign.

Ad Age

Creatives rally to call attention to the 100 lives lost daily to gun violence.


New campaign highlights tragic daily gun violence statistic.

It's Nice That

Creatives take a stand against gun violence with 100 Every Day.

Modus by Medium

To unlock creativity, Creative Director Jo shares that you have to be a collector of experiences and ideas.

Inc. Magazine

Inc Magazine Best Workplaces 2019

Black Sheep is named an Inc. Magazine Best Workplaces 2019. Party.

Press Play Podcast

Aimee discusses her journey to entrepreneurship and a typical day in the life of an agency owner.


Creative Alliance wrote a reflection on Women’s History Month about some of the incredible women, including Aimee, who use their talents for the good of the country as members of the Alliance.

Downtown Magazine

Designer and illustrator Bill Ferenc is profiled in Downtown Houston's quarterly magazine.

Houston Business Journal

Best Place to Work Houston 2018

Black Sheep is named Houston's #1 Place to Work by the Houston Business Journal - cue the champagne fountains!


Forbes Black Sheep B Corp call out

Black Sheep is called out as a B Corp marketing agency that lives our values and works with social purpose.


Aimee discusses her definition of success and all things Black Sheep.


Aimee reflects on office culture and a human view of HR policies.

The Week UK

Aimee weighs in on the worst advertising campaigns of 2017.

Huffington Post

When a new feature or a new platform launches, it’s a gold rush to figure out how to disrupt or hack the system to do something wonderful. Aimee shared her thoughts with HuffPost on why this is particularly true for Snapchat's Paperclip—Black Sheep sees even more opportunities for nonprofits and social do-gooders.

Ad Week: 360

Aimee sat down with AdWeek to discuss why Snapchat's Paperclip is a game-changing gift for nonprofits and social do-gooders.


Aimee talks to TheNextGag about the benefits of being a cause-driven agency, why she hires rebels and working on a campaign with First Lady Michelle Obama.

Marketing DIVE

Brands are putting a premium on political and social-driven messaging. Here's what agency execs, Aimee included, say is separating the hits from some stunning misfires.

Campaign US

Michelle Obama is no longer in the White House, but that hasn’t changed her commitment to the causes she championed as first lady. We're even more inspired that this work isn't over. Mrs. Obama will continue this mission, and the momentum around it will only grow from here.


One billion impressions. It’s a staggering amount, and lets us know we’re making progress toward a critical goal—inspiring young people to go to college.

Ad Age

Brands have a responsibility when they opt in to today's cultural conversation. But how do they align with diverse opinions without trivializing struggle? We explore how brands can stand up while standing for something.

Digi Day

The Pepsi debacle goes beyond the in-house versus agency battle. For Aimee it's more of a wake-up call showing the critical need to balance marketing with meaning.

Houston Business Journal

Aimee Woodall BSA Office

How can your business stand out no matter the platform? Aimee provides a clear path to reach people no matter what medium you choose in the Houston Business Journal.

Houston Business Journal

Aimee talked with Houston Business Journal about how keeping conviction at the core of your business can drive every other decision from client relationships to operations.


Aimee sat down with WatchHerWork to provide professional advice that speaks to the importance of celebrating victories.


The Official Publication of the Texas Exes showed Aimee some love for our work with FLOTUS!

Brookings Institution

Our art director Jo Skillman teamed up with University of Virginia educator and researcher Ben Castleman to write about the importance of solid communications for educational organizations.

Houston Public Media

We couldn't pass up an opportunity to help put the spotlight on two young Houstonians who are beating the odds and taking their stories to the White House. #BetterMakeRoom

The BusinessMakers

As Houston’s first “impact driven” strategic branding agency, we have plans for more big things.

Fast Company

The White House Creative Alliance, comprised of 20 agencies, is collaborating for the greater good.

PR Week

An education campaign driven by Generation Z.

PR News

How Gen Z will drive business to be socially responsible.

Houston Chronicle

A little write up on the historical clock-tower repurposed as our beloved, unique office space.

Houston Chronicle

Houston firm launches national campaign with the White House? You don't say!

Free Press

We, in association with UP Art Studio, bring you the GIVE mural.

PR Daily

Five marketing lessons from horror movies.

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