We are a Certified B Corporation: a company who uses our business as a platform for activating our community around things that matter. A business who takes stock of our impact on our employees and their families, the environment and the world at large and doesn’t settle for ‘good enough’. 

Being a B Corp puts us at the heart of a global movement that is using business as a force for good. We see the global economy and its short fallings and say: NOPE. NOT. GOOD. ENOUGH. 


We were first certified as a B Corp in 2016 (after committing to ONLY working with cause-based brands in 2014), working hard to meet B Lab’s rigorous community, employee and environmental standards. Through their third party certification and rigorous qualifications, it’s clear that this organization means business about doing good in the world and, heck, SO DO WE. And we’re in excellent company as a mission-driven company, with over 2,700 Certified B Corps improving their communities and respective industries in more than 60 countries.


As we continue our mission to accelerate impact in the world, our B Corp status helps highlight the ways that we remain committed to running a company that places the greatest value on the human bottom line:

We do socially-minded work that supports marginalized communities across the nation.

We offer an exceptional professional experience with employee benefits, training and work/life balance that puts our people first.

Our team lives and breathes a culture of service and volunteerism.

We offer our office space to community groups and nonprofits.

We listen to our team’s passion and engage in pro bono work that matters deeply to us.

We grow through our transparent and employee-powered corporate governance structure.

With a client list of world-shifters, we work only with those clients who exist to solve serious social challenges.

Who needs March Madness? March is B Corp Month, a time when we are particularly proud to be a part of this community of socially-conscious businesses who balance profit and purpose.   
But the important thing to note here is that you don’t have to work for a B Corp to help business act as a force for good. In fact, the more B Corp businesses you seek out and support in your everyday life, the better off we’ll all be. 
You can take this quiz to learn about the easy ways to weave B Corps into your life, but here are a few of our favorite fellow B Corps businesses that stand shoulder to shoulder with us as they too work to disrupt the status quo and leave the planet just a little bit better than when they got here:


Think that your organization’s name should be on this list too? We encourage you to start your own B Corp assessment and start measuring what truly matters to the people and world around us. An early adopter, we are one of only three B Corps in our hometown of Houston and we want to see that number increase dramatically. Social change is embedded into the core of who we are at Black Sheep and, 10 years into our business, life as a B Corp pushes us to follow our activist hearts as never before.


As you define what it means to be successful in your own rite (as a human or a business leader), we encourage you to lean into the power of using business as a force for good by celebrating B Corp Month alongside us. 

Together we can effect positive change on the world around us, one purchase and smart business certification at a time. 

QUESTION: What B Corp companies have you encountered or purchased products from?

Business With Purpose: Embracing The B Corp Movement

Condensed

This is the generation that was born into a digital world where the issues we face are on constant scroll, and the only remedy is action. 

Transparent. Authentic. Vulnerable. Action-oriented. Curious. 

Gen Z won’t be reached with a formula, or a platitude, and they’re soon to be the largest group of consumers. But are we seeing them as screens, hashtags and likes, or as the dynamic, deeply-invested, tough-to-please, but worth-the-effort human beings they actually are?

With our resident Gen Z-er Evan, we thought we’d round up a few of our thoughts on what this generation cares about most.

They’re not thinking about technology, they’re living in it.

Gen Z-ers are the world’s first digital natives, so choosing a social platform is like walking through a door, feeling the crowd, and choosing to stay a while or leave the conversation. Facebook is too public for them—they’re selective about how they communicate and how they learn. 

Messaging apps are better than texting, and Youtube is a DIY paradise, with 71% of Gen Z-ers watching over 3 hours of videos online. It’s all about investigating their individuality and values. They understand what the other platforms are for, and will use them for professional purposes, but they also know where they feel most comfortable and free to be themselves.

They’re into culture, fluidity, agency and the unique.

You may have heard a Gen Z-er refer to someone as “they.” This is a moment of respect, openness, and sensitivity for those who don’t want to be restricted by a male/female binary. Don’t be surprised if one day they update their work signature as “she / her / hers” without asking if they can. Gen Z understands that language is powerful and that no issue should be seen as too small to be addressed. They’ve seen how diverse the world actually is, all through their screens, and they want acceptance, not resistance, for themselves and their peers.

They care about mental health, the environment and activism.

This is the generation raised with an anxiety brought on by the Recession, school shootings, climate change and a polarizing political environment. Their sensitivity makes them hyper-aware of what’s happening all around them, in real time, and IRL. From mental health apps created by high-schoolers to Instagram influencers with empowerment messages, Gen Z is hungry for solutions to the overwhelming weight of what they face, and their first solution is to get closer to each other. 

It was Gen Z-ers that made the March 15 Climate Strike happen, and it was 16-year old Greta Thunberg of Sweden who said in her Davos speech last August: 

“I don’t want your hope. I don’t want you to be hopeful. I want you to panic. I want you to feel the fear I feel every day. And then I want you to act.” 

In other words, Gen Z isn’t waiting for anyone to catch up.

They’re asking questions, but they’re not going to stick around for your answers if you don’t have them ready to go. And they’re not afraid to fact-check you in seconds, because they can just pick up their phone, plug in some keywords and get the information they’re looking for. That’s a whole lot of activists, ready to change the world into something they’d like to see. 

A to (Z): How the Youngest Generation Sees the World On Screen

Self-named the Last Generation, or Generation Delta, Gen Z-ers are pragmatic souls who are well-versed in change and uncertainty.

Self-named the Last Generation, or Generation Delta, Gen Z-ers are pragmatic souls who are well-versed in change and uncertainty. Our youngest generation(now9 – 22) might be a little obsessed with Youtube and their favorite vegan-model-actress influencer, but their true obsession is creating a life that has answers to the angst that drives them. Why else identify themselves as the Last Generation on earth? 