7 Female Designers You Should Know About

Regular

Sometimes, social media feels like a horror show. Can we defeat the monster and save the day?

Escaping our Social Media Spirals

Seven Black Designers You Should Know About

When we look at design history books, we see Eurocentric covered pages with names, photos, and pieces of work. These books ultimately set the standard in student’s minds on what “good design” looks like. The books that influence our outlook on the design world lack representation and voices from influential designers of color who played crucial parts in shaping that said design world.  It’s no secret that black designers are overlooked and under-applauded. It’s time to change that reality by learning their names, recognizing their work and teaching the new generation of designers that ‘good design’ is more expansive than what a design history textbook can hold.

7 Black Designers You Should Know

7 Native American Designers You Should Know About

Support Indigenous designers in the creative industry.

Picking up the pieces and finding our voice.

We are all we've got.

Sometimes sharing our deepest thoughts is enough to give someone else the courage to move ahead.

Advice, reflections and encouragement for the new world of advertising work

Surviving the Job Hunt

Join a purpose-driven agency that works with clients to activate our communities. Apply now.

We are hiring: Communications Strategist

Help us use research and strategy to change the world

We are hiring: Communications Strategist (NOW CLOSED)

AAPI thought leaders that can help us look ahead

Supporting AAPI Heritage and Future

7 Asian + Asian-American Designers You Should Know About

This AAPI Heritage Month we wanted to highlight these Asian + Asian American designers. Maybe you'll find a new favorite designer.

Expand your design horizons this AAPI Heritage Month.

Thoughts and tips for landing your first advertising job with intention

The Breakout Role

Mark Zuckerberg's Meta has paid off PR firms to spread lies about its competitors, and Elon Musk is set to buy and privatize Twitter in an attempt to make it a "bastion of free speech." Are these the things we really expect to have happen in our free and egalitarian internet?

Who Decides What We Say on the Internet?

Social Media is not the egalitarian space for information that you might believe it to be.

Three tools stand between you and getting a perfect portrait of your digital programs. Want to see our recommendations? Click to learn more.

Reporting, Made Easy

Our tools and tricks for digital reporting on demand

We Are Hiring: Senior Account Manager (Now Closed)

Join an agency where you can use your project management skills for purposeful work. Spreadsheet lovers & strategic organizers, please apply.

We are hiring: Senior Account Manager

Get ready to flex your project management skills.

We are hiring: Senior Account Manager (Now Closed)

We Are Hiring: Executive Assistant (Now Closed)

Join a purpose-driven agency that works with clients to activate our communities. Help us hone our pitches, celebrate our team and work towards our fast-moving goals. Apply now.

We are hiring: Executive Assistant

Keep our agency on track and working towards our purpose.

We are hiring: Executive Assistant (Now Closed)

We Are Hiring: Social Media and Content Manager (Now Closed)

Do you know what a "meta description" is? Then this job is probably right for you. Please apply.

We are hiring: Social Media and Content Manager

We are hiring: Social Media and Content Manager (Now Closed)

How Did We Become a B Corp: the B Corp Series

Our lessons and reflections on becoming a better business.

How Did We Become a B Corp?

We stand with trans Texans. Find ways to engage with local organizations in the fight to protect trans kids and their families.

Texas: The State of Our State

Learn how to spot credible social media and become a more savvy online consumer.

Social Media's Red Flags

Robert Bullard 2020 Champion of the Earth - Lifetime Achievement

How to support environmental justice for Black neighborhoods.

The Segregation of Pollution

Black motherhood is targeted by racist systems. Midwives can make all the difference.

Honoring The Black Midwife

We’re thrilled to introduce you to Houston Landing, a local nonprofit newsroom with no paywalls—ever—providing essential journalism that empowers our communities. 

In a world where misinformation runs rampant and affects our mental health, even the most credible news organizations struggle with transparency. That’s why the work Houston Landing does is not only powerful, it’s necessary. Their passion for verifiable, impactful and essential journalism is clear in everything they do. 

The Black Sheep team partnered with their team to develop a brand identity that would generate a stellar first impression and begin the path of building trust with Houstonians. Here's a look at how we made that happen:

Thoughtful. Reliable. Authentically Houston.

We began with a discovery and research process to understand the local news landscape and larger cultural trends for both news media and Houston. We learned their brand identity would need to be authentically Houston while carefully differentiating from other outlets—walking a tightrope between signaling something new and matching the energy of the city.

The new logo is dynamic with blocks of color that are always shifting, reflecting the dynamic energy of Houston itself. The logo also resembles the lines and columns of a newspaper story. The colors are meant to feel creative, energetic and fresh, stepping away from the usual reds and blues you commonly find in other outlets.

Essential Journalism. Empowered Communities.

The tagline reinforces the news team's two key goals. The first: do the necessary work to shine a light on injustice and hold the powerful accountable. The second: reach historically underserved communities in ways that reflect and represent the diversity of Houston, providing the information needed to drive change.

We designed a series of collateral to introduce the new media outlet and partnered with Digital Citizen to engage the City and give the community somewhere to go to learn more upon launch. We also developed messaging that would make it easy to introduce the organization, capturing their values in hopes of building trust with their audiences and answering initial questions or doubts.

The work that Houston Landing does is not only powerful, it’s needed. Their passion for verifiable, impactful and essential journalism is clear in everything they do. It’s rare to encounter a team of people so committed to their values and their city. 

In the fourth largest and most diverse city in the nation, it was time for Houston to have a resource like this. Backed by the Houston Endowment, the Kinder Foundation and Arnold Ventures, the American Journalism Project and the Knight Foundation, we are proud to have built this work for Houston, for all of us, and look forward to watching it come alive!

If you’re eager to support this important work, head over to the Houston Landing website and subscribe so you don’t miss out. And if you're working on something special that will impact our community in a powerful way and you need a partner, we are ready to connect.

Houston Landing is a local nonprofit newsroom with no paywalls to provide essential journalism that empowers our communities.

Meet Houston Landing: designing the next frontier of local news

A new, nonprofit and nonpartisan news outlet for local voices.

In a world where misinformation runs rampant, we are thrilled to be a part of the Houston Landing launch as we passionately support verifiable, impactful and essential journalism.

The Black Sheep blog is turning up the volume on community engagement, social media strategy, Houston happenings and what it means to lead a purpose-driven life.

The Black Sheep Agency | Social impact and nonprofit blog

We like to type as much as we like to listen.

We're not shy.