Blue Hell: 3 PR Lessons From Ice-Creampocoylpse 2015

PR lessons learned from Blue Bell's health crisis

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#EndAbuse: Do Your Part to Break the Cycle

BikeHouston: Making The City Safer and More Accessible

Making Houston safer for bikers and putting an end to collisions between bikes and cars

Blank Slate: Featuring The Houston Hand Lettering Meetup

Black Sheep meets up with Hand Lettering Houston

Pitches, Bitches: 3 Ways Mad Men Made Agencies Everywhere Jealous

How marketers can learn lessons from Mad Men

Celebrating diversity and hispanic heritage

Come Get a #High5

More ways to support the community, more ways to collaborate and more ways to promote those doing good work.

Blank Slate: Refreshing the Paint

New brand. New Site. NEW BLACK.

The State of the Arts: 3 Ways to Build The Arts in Your Community

The Game Makers: 10 Women Who Entered The Arena

Blank Slate: Featuring Amy Noonan

3 Ways Government Uses Technology To Make An Impact

How does the government use technology to connect and activate communities for the better

Meet Gus. The Office Cat.

Good design awareness is a resolution worth making

Pay attention to good design

Looking ahead to Houston agency life in 2015

New 2015

GIVE Mural: What Will You #GIVEHOU

Blank Slate: Featuring Hannah McClure

Wildly Creative: Inspirational Advice From Cheryl Strayed

Connecting public art to a greater conversation about making a contribution in our community.

This Wall Not Intentionally Left Blank

The world is loud with urgency, and it’s easy to feel stretched thin by everything demanding our attention. We get it. That’s why we’re channeling our energy, creativity and care into a focused set of Social Impact Areas—issues that move us and guide the work we do every day.

These are the issues that stir us up and move us forward—areas where we’re choosing to go deeper instead of trying to do it all at once. They give shape to our research, creative work and client collaborations, helping us stay grounded in what matters most.

For 2025, we’re digging in on three core impact area themes: 

We believe joy is fuel for change. It connects us, uplifts us and reminds us what we’re fighting for. From LGBTQ+ rights to building more inclusive workplaces, we’re elevating the moments that make us feel seen, celebrated and free.

Everyone deserves to feel safe. But right now, too many people don’t. We’re examining the systems that shape that reality—from reproductive rights to housing, climate, and community violence—and working toward a world where peace, dignity, and protection are the norm.

Young people aren’t just the future—they’re leading right now. We’re showing up to support their vision, amplify their voices and make sure the next generation has the tools, mental health support and community power to dream big and drive change.

These themes aren’t limits—they’re launchpads. Inside each one lives a network of vital, interconnected issues: from LGBTQ+ rights and work culture to gun safety, reproductive healthcare, mental health and climate justice. We’ll be writing, building, reflecting and co-creating throughout the year, and we’d love to have you in the mix.

Want to follow along, get inspired or share your work with us? Sign up for updates here.

Progress takes all of us. By learning, building and taking action together, we can push for a future that’s more just, joyful and secure.

So much needs fixing. Where do we even start?

Finding Focus in a Noisy World: Our Social Impact Areas

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How do you stay focused when everything feels urgent? We’re grounding our work in three Social Impact Areas to explore the issues that matter most and move with more purpose in 2025.

The Black Sheep blog is turning up the volume on community engagement, social media strategy, Houston happenings and what it means to lead a purpose-driven life.

The Black Sheep Agency | Social impact and nonprofit blog

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