If you self-identify as a member of “Weird Twitter,” or even have a sense of what it is, you’re probably not too fond of the description—yet it’s probably the most realistic explanation of the phenomena.

An Aliebn Confuesed Abot Humamn Lamguage

Condensed

On a week that starts with honoring one of the world’s most recognized figures of peace, protest and civil disobedience, it seems fitting to close it out with a march.

MARCHING TO MY OWN BLEAT

Motorcycle accidents, keyboard activism and my trip to the White House.

Will The Real Optimists Please Stand Up?

Meet Sheepspo.

1. the process of being mentally stimulated to do or feel something, especially to do something creative by a member of the Flock

Regular

This year we resolve to be feverishly focused on activating people around things that matter.

2017: Finding the internet’s backbone.

This year we resolve to be feverishly focused on activating people around things that matter. More on that later, but today we want to talk about how the internet landscape needs to be different in 2017—starting with social media and how free we let speech be.

Turn and Face the Strange

Finally feeds are becoming less inundated with Millennial-focused strategy articles trying to pin down a generation taking up 20 percent of the population.

Gen Z: The Change You Wish to See

Finally feeds are becoming less inundated with Millennial-focused strategy articles trying to pin down a generation taking up 20 percent of the population. News flash—it can’t be done that easily—and frankly, if you’re still trying to figure out Millennials, you’ve got another thing coming: Gen Z is here, and like the younger sibling they are, they’re watching.

I remember my first day at Black Sheep pretty vividly. I think we all know that feeling on a new job—the moment when you walk into a room of apparent strangers, with the sinking feeling that you (for some reason) simultaneously want/need the approval of every single person in the room AND a chocolate milkshake?

Write a Letter to a Stranger

I remember my first day at Black Sheep pretty vividly. I think we all know that feeling on a new job—the moment when you walk into a room of apparent strangers, with the sinking feeling that you (for some reason) simultaneously want/need the approval of every single person in the room AND a chocolate milkshake? No whipped cream, obviously. I’m watching my figure.

CareAll enabled our communities to make this season a memorable one for the kids and teens of Boys & Girls Harbor, and we’ve finally had a moment to stop and reflect on giving and our own families this holiday season.

Black Sheep Gift Guide

CareAll enabled our communities to make this season a memorable one for the kids and teens of Boys & Girls Harbor, and we’ve finally had a moment to stop and reflect on giving and our own families this holiday season.

Black Sheep Quarterly Jams List

Compressed

Today is Cyber Monday, a day when thousands upon thousands of us will shop for holiday gifts for family and friends with the click of a mouse.

A Cyber Monday Mission.

Things You Didn’t Know You Needed

Y’all, it’s about to be #GivingTuesday. A global day of giving, fueled by the power of social media and collaboration, this next Tuesday is your time to jump online, check out some charities gettin’ it done and head out to join them.

#52Causes: Time To Go Volunteer

Y’all, it’s about to be #GivingTuesday. A global day of giving, fueled by the power of social media and collaboration, this next Tuesday is your time to jump online, check out some charities gettin’ it done and head out to join them.  

Outside Perspectives: Whether You Know It or Not

We’re all about inspiration because we know how important it is with the work we do.

That PTO life: Gimme a break

We’re all about inspiration because we know how important it is with the work we do. We’re constantly looking for ways to spur on creativity and get ourselves thinking beyond the predictable for our clients. But what happens when we get tired? When we slow down? When brainstorming seems like a chore instead of a chance to rally around great ideas? When life throws a curve ball?

Bake the Cake and Eat It, Too

We’re busy. We’re overbooked. We go home stressed (presently about this election), shoulders heavy with frustration about the things that we didn’t finish, or tasks that were left undone. It happens to the best of us. But we are strivers and thrivers, and oftentimes find other ways to wind down.

IS FACEBOOK TAKING OVER? THE ANSWER IS YES.

Hiya, everyone. We’re going to stay smiling and cheery and act as if Facebook isn’t slowly taking over our lives.

Hiya, everyone. We’re going to stay smiling and cheery and act as if Facebook isn’t slowly taking over our lives. From rolling out their latest Craiglist competitor, to three new features launched in the last month (see below) + a strikingly distracting CEO dressed as a VIKING—Facebook is on the up and up. But never fear, we stay updated so you don’t have to.

This blog post is a part of a series—an experiment of sorts. You see, I’m reading a book about forming better habits, and I invited the entire agency to participate.

Creatures of Habit: A Black Sheep Experiment (Part III)

This blog post is a part of a series—an experiment of sorts. You see, I’m reading a book about forming better habits, and I invited the entire agency to participate. I also invited YOU to play along—and it’s not too late. It’s never too late. This is the third post of the series. Read the first two here and here.

How A Coloring Book Sparked My Creativity

If I’ve heard one name over and over this past year, it’s Chance the Rapper.

The world is loud with urgency, and it’s easy to feel stretched thin by everything demanding our attention. We get it. That’s why we’re channeling our energy, creativity and care into a focused set of Social Impact Areas—issues that move us and guide the work we do every day.

These are the issues that stir us up and move us forward—areas where we’re choosing to go deeper instead of trying to do it all at once. They give shape to our research, creative work and client collaborations, helping us stay grounded in what matters most.

For 2025, we’re digging in on three core impact area themes: 

We believe joy is fuel for change. It connects us, uplifts us and reminds us what we’re fighting for. From LGBTQ+ rights to building more inclusive workplaces, we’re elevating the moments that make us feel seen, celebrated and free.

Everyone deserves to feel safe. But right now, too many people don’t. We’re examining the systems that shape that reality—from reproductive rights to housing, climate, and community violence—and working toward a world where peace, dignity, and protection are the norm.

Young people aren’t just the future—they’re leading right now. We’re showing up to support their vision, amplify their voices and make sure the next generation has the tools, mental health support and community power to dream big and drive change.

These themes aren’t limits—they’re launchpads. Inside each one lives a network of vital, interconnected issues: from LGBTQ+ rights and work culture to gun safety, reproductive healthcare, mental health and climate justice. We’ll be writing, building, reflecting and co-creating throughout the year, and we’d love to have you in the mix.

Want to follow along, get inspired or share your work with us? Sign up for updates here.

Progress takes all of us. By learning, building and taking action together, we can push for a future that’s more just, joyful and secure.

So much needs fixing. Where do we even start?

Finding Focus in a Noisy World: Our Social Impact Areas

Semi-Condensed

How do you stay focused when everything feels urgent? We’re grounding our work in three Social Impact Areas to explore the issues that matter most and move with more purpose in 2025.

The Black Sheep blog is turning up the volume on community engagement, social media strategy, Houston happenings and what it means to lead a purpose-driven life.

The Black Sheep Agency | Social impact and nonprofit blog

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